Tuesday, January 4, 2011

Dynamics Card Selected A Best Innovation at CES 2011

The computer-on-a-card from Dynamics, Inc. is a REALLY smart smart card.  The smartest ever!  It is essentially a computer in a credit card form factor, with all those possibilities as a payment card.

Dynamics’ core technology, Card 2.0®, is a paper-thin, flexible computing platform in a payment card form factor. The device features Electronic Stripe™, the innovation -- a fully card-programmable magnetic stripe.

The Electronic Stripe™ can be read at any current POS terminal. It is designed to be as durable as a traditional payment card and last over four years on a single battery charge. That the technology does not require any change to the 60 million 1970s-era magnetic stripe readers is a huge plus - this was not a significant barrier to past generations of smart cards that required replacing the old mag stripe tech - it was an insurmountable barrier.

Payment systems evolve, and Dynamics knows that, and continues to expand upon and improve its technology - but will smart cards ever be inexpensive enough to deploy vs. mag stripes and their terminals deployed so ubiquitously in the U.S.?

Sure.  Citi for one has been experimenting pretty aggressively.

Just don't hold your breath.  This is decidedly not Australia, where electronic banking has evolved far faster than it has stateside.

More on this and other developments in electronic and mobile banking from the CES at the incredible Venetian in Las Vegas.

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